10 Important Steps To Marketing Your Website
Filed Under Sales And Marketing |
1. Bring your laptop to sales calls.
Websites, especially done through Wordpress are simple and impressive if you have picked a good theme. People will be impressed with how practical it is, but the ultimate purpose it serves for your Internet business opportunity.
2. Advertise your site in a newsletter or E-book.
Give people a reason to go to your site, send them a newsletter or offer a E-book to download and provide valuable information and remind them often that in order to find more answers to their questions that your site is a great source of knowledge.
3. Create press releases to send to local media, trade magazines, and well known organization around the area.
Give pertinent information and your unique selling point of what you have to offer as value to a specific demographic. Help them to see potential dollar bills in creating a relationship with you.
4. Do E-mail or post card campaigns.
Send post cards or e-mails giving a summary of what your site has to offer. If you can get them going to your site daily then you will create a strong brand in their mind.
5. Offer special bargains in promotional pieces.
Give them another gift if they attend your site. Either a download or a newsletter or a simple product that could help with their business. This is another step to keep them coming back and receive their information to contact them for future deals.
6. Use little to no paper.
Try to do as much electronically as possible. Avoid post cards, fliers and mini-brochures if you can. If you like to do it then that is fine, but avoid it at all costs unless you are willing to pay the costs. Marketing through these methods is a numbers game and you need to hit as many people as possible. The dollars can add up quickly.
7. Get the name of your business on everything.
Find ways for people to contact you in whatever method that they can. Stick your name on everything and don’t mention it in conversation. Don’t be overbearing, but when you ask people to do things like go to your website without them spending a dollar then they will probably do it. Get them hooked on your talents.
8. Always update your site.
Frequency of information will help with search engine rankings and it will the appeal to your site. If they know they can find cutting edge information on a daily or every other day basis then they will make it a routine to read your site.
9. Use Article Marketer.
Please do this because this is the best investment that my company has made since we started and it will send your rankings through the rough with residual effects from one simple article and submission.
10. Face the music.
Realize that many people are going to put you down or be apathetic to your idea. You don’t need everyone. You eventually will probably only need 5% of all of the people you talk to so that you can make a good living. Leave people on a good note no matter what happens so you have value down the road to provide.
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